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The Rivalry Between Chinese After-90s and After-80s on The Internet

Submitted by jason.zhanjia on Tuesday, 7 July 2009Comments

Recently, a video spot called “The Thing that After-80s Don’t Understand (80后看不懂的东东)“, made by an after-90s girl named Liliya, has caught huge attention and generated massive buzz. It has been watched about 1,932,ooo times on Tudou and received over 24,4oo replies by the end of July 6th.

In the video, the affected girl abuses after-80s rudely and compliments some of after-90s’ lifestyle, such as spendthrift.

After one week, she posted another spot to response to the online comments. In the video, she still doesn’t show her face and speak affectedly.

If you have a little bit knowledge about the Chinese after-90s’ alternative culture and the anti-alternative phenomenon on Internet, you won’t be surprise that how controversial such video is. Thus, some after-80s fight back via creating drastic video as well, which move forward the controversy.

According to CNNIC’s 23rd Statistical Survey Report on the Internet Development in China, 35.2% of Chinese netizens are after-90s while 31.5% are after-80s. I believe the online rivalry between this two generations will continue for a long time.

Adam from Edelman Digital China shared a great post on his blog – fifty 5. If you want to know more about 90’s generation regarding their online behavior and digital culture, it is worth reading.

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